Tag: CVI-Orlando
-
Business Culture, Prime Directives, and killing John Connor
I got sent this email yesterday, which was one I’d sent some three years ago while at CVI-Orlando. At the time we were six months into a $2 million renovation, and working concertedly to establish a new culture. When you’re trying to build culture, it’s important to be honest and authentically one’s self. People loathe artifice and…
-
Short Doesn’t Mean ‘Memorable’…
I had a realization today, as I addressed about a dozen members of our “Bistro 106” staff and it was this: Company culture best gets communicated through the stories we tell. We have this sign posted in a few places around the community – namely on the inside of doors from the kitchen to the…
-
The birth of a Manifesto! Viva la CVI!
An email to my team today: Two big things… 1. This is a blog by a marketing pro that I can’t recommend enough. He posts daily and most of them are only a few sentences but help to take one’s thinking in a new direction. Today’s is about media and how it’s not always a good…
-
If You Build It: Leasing Through Better Meals?
One of the most interesting things about CVI-Orlando (Collegiate Village Inn) is that we have a dining hall and meal plans. NO ONE in off-campus student housing markets have these things – and for good reason. The cost to build a commercial kitchen and dining hall are staggering and the space they consume could be…
-
“If you build it…” …creating a Property Management company from scratch.
For the past 5 months I’ve been building a (non-affiliated) Student Housing Property Management company from scratch in Orlando, FL serving UCF and Full Sail students. Going forward I’ll be using this space to relate some of the challenges and solutions we come across in that pursuit. I guess you need a few details to…