tips

Apartment Video Maintenance Tips, Made Easy

I hate when things break around the house. Having bought my first one three years ago, I’ve often found myself in the position of trying to figure out how to repair various issues on the fly. With YouTube as the Time Life books of our generation, there haven’t been many things I’ve needed to call someone for.

A light bulb came on: quick access, to short videos about common maintenance issues, would be wildly helpful to our Residents. Housing college students means that necessarily a good number of them have never; done their own laundry, run a dishwasher, or unclogged a toilet. A website that explains how to do it themselves is a non-starter. Ditto for a manual or handbook. For Millennials, video is king. Even better, every one of them come with a mobile video player permanently affixed to their hand. How do you leverage that?

We worked on a series of videos with important questions in mind: What’s the vital information we’d want someone to know in a moment when they need it most? What are the types of calls we get all the time that take seconds to fix? Resetting a breaker, a GFI, unclogging a toilet, resetting a garbage disposal – all the easy stuff that a Resident could do themselves in seconds, if they only knew how.

Important to the project was making sure we didn’t make each video too long, or make it complicated in any way. A three minute run-time would kill our click-through rate. Most of our videos are 20 seconds or less and specialized to whatever you’re looking for in the moment.

Knight Circle's new magnetic QR code/short URL sheet for fast video maintenance tips.

Knight Circle’s new magnetic QR code/short URL sheet for fast video maintenance tips.

You can either scan the QR code with your phone or type in the short URL for each area of the apartment, and then you’ll get a playlist of videos to choose from on our YouTube page. At first, we toyed with the idea of stickers on each appliance or area of the home with a quick link to a video specific to that item, but this quickly proved unwieldy. We settled on a 6″x9″ magnet that could be placed on the fridge in each unit – an area where it’s likely to survive and be ever-present in our Residents lives, but not intrusive.

Starting this August, we’ll be placing them on each Fridge as we complete our final inspection walks prior to move-in and dropping some info to look out for them with our new move-in email.

Our mission states that we seek to simplify the complicated and we think this is a huge step in that direction. By allowing our Residents to quickly learn easy lessons about apartment maintenance, and by relieving the work load for our Technicians and CAs, we can free up time better suited to proactive items that really deliver value.

Advertisements

Busy doesn’t equal Effective…

Image

It’s a learned behavior. Odds are you had mentors or bosses who were forever putting out metaphorical fires. You learned something implicitly: Busy = productive. Scratch that. Busy = valued.

It’s not true and odds are when you started out in your career you sensed it in your heart, if not your head. But the allure! Running around all crazy you couldn’t help but feel… important! Needed! This whole thing relied on you to keep those balls in the air or else they would fall and everyone would be let down.

Stop that.

Busy is often times, bullshit. Sure, you’ve got deadlines and reports, and big things in the works. Who doesn’t. If you’re running a restaurant, the kitchen had better be busy or you’re not making jack. But you’re not the sous chef for Chez Awesome, now are you? Didn’t think so.

To be effective you need to delegate your time and spend some much valued time planning so others can faithfully execute. Like a good point guard, yours isn’t to score all the points – it’s to distribute. And to do so in a way that allows your team an easy dunk.

If you sense yourself saying any of these things as a leader – check yourself, lest you wreck  yourself:

  • OMG! I’ve got so much to do!
  • WTF! I’ve got 156 emails since lunch! 
  • IDK! Maybe I have 10 minutes next week, maybe!
  • AGGGHHHHHH!!!!
  • If I don’t send this TPS report by 3pm, I’m burning this whole thing down. 

Also, it’s a good tip that if you find yourself speaking in “text talk” then you’ve likely got some big issues.

Busy isn’t beautiful – and it sure isn’t effective. Yes, at times, you’ve got to put the head down and scramble, but that’s not the ideal situation. The glory goes to being prepared. Toward having effective systems. Toward making the most of opportunities and marshaling resources into a mighty force for good.

So next time you have the inkling to put off your work till 5pm so you can stay until midnight and claim your gallantly selfless act, don’t do it. Leaders don’t engage in such sophistry. You’re better than that. I know you are. 

Insert a bunch of quotes here on: not waiting till the last minute, being awesome, and having great commitment to rad internal systems in your winning organization.