Hurt People, Hurt People: Oscar’s Edition
Last night, at the 2022 Oscars, Will Smith overreacted to an admittedly lame and toothless joke from presenter, Chris Rock, and nothing has made sense since. I was watching this happen with my youngest son who loves Will Smith. LOVES. We’ve seen the MIB trilogy multiple times, iRobot, hell, even Wild Wild West. He thinks…
The Best Hip-Hop Album of the Past Year You Never Heard
Run The Jewels goes H.A.M. – check out this amazing album from Killer Mike and El-P, released for free! Superior lyrics, satisfying flows, and devastating beats form the bouillabaisse of this bad-ass album. Enjoy the Hip & the Hop? This is a must listen to.
A Classic Hip-Hop Album turns 21
Nas’ renowned debut album, “Illmatic” turns 21 today. If you’re a fan of the art form, and you’re not familiar (or you just want a reminder of how ground breaking this album was) have a listen to one of the greatest hip-hop tracks of all time. From Wikipedia: Best of D&D Studios, Vol. 1. Steve…
To write a better Mission Statement, have a better mission.
For the last year we’ve been discussing our Mission and who we want to be as a team. What’s the imprint of our collective souls and what words do we want to live by, faithfully? It’s not an easy question and it’s taken us the better part of a year, with regular meetings, to arrive…
Personality trumps Plain, Every Time
Our new in-house, Marketing-Strike-Force-of-Awesomeness have been laying siege to the plain vanilla world of the tired & trite student housing adverts of old. Ben & Jerry themselves have trembled under the audacious show of flavor perpetrated by these skilled ninja-confectioners-of-imagination. Calling themselves the Triple Threat, these three complimentary legs of the tripod are the razor’s edge of our…
You can market anything… even cats.
You don’t need a marketing degree and you don’t need permission from the marketing gods. Whatever you’re doing, look for opportunities for art. I saw this on the Chive and couldn’t help but fall in love. “The Good King Snugglewumps” may be the best pet name I’ve ever heard – and I’m a dog person.
A Great Guide to Awesome Oratory
Mr. Julian Treasure does a great job in succinctly breaking down the do’s and don’ts of public speaking – and he does so in a wonderful British accent. This is going to run you less than 10 minutes and is a must for anyone having to address an audience. Having sat through more conferences and…
Don’t be a Lumberg – The Sacred Duty of All Leaders
Yeah. I’m posting a commercial. It works. It works, unfortunately, because we’ve all been there. Some of us are there right now. “Ah! You see this bulk? This bulk is great. Mmmmm. Look at it go.” If you’re responsible for other people you have a sacred duty to not waste their time. You have an…
“Made To Stick” – Make messages that connect
Advertising is more often than not, about interrupting people. A lot of it is imitating what someone else has done and what other ads look like for that same type of product or service. There’s a straight and narrow path and plenty of people that would prefer to walk down it. For them, it’s not…